Tree of Imagination
The Tree of Imagination is a floor to ceiling LEGO® creation you will have to see to believe! You won't be able to miss it, thanks to its array of colors, and you can add your own color LEGO bricks to the tree too! Come, take a closer look - you'll see that it contains a magical world!
Gather around this tree to take part in various building challenges suggested by the Playmakers and the Master Model Builder.
MINILAND®
Sneak a peek at our spectacular MINILAND. It's built from A LOT of bricks: over 1.5 million!
Explore and play with our interactive models of New York City and New Jersey landmarks; see boats race and towers glow as the little land changes from day to night. Our mischievous Minifigures love hiding in MINILAND – who will you spot?
LEGO® Friends
Join the LEGO Friends in Heartlake City!
Find out what the LEGO Friends like to do and help them build cool models in Heartlake City. Which LEGO Friend will be your new BFF?
Build Challenge Arena
Be a part of center stage! Listen to a story, use your imagination to build a LEGO creation, or meet with Bertie our LEGO mascot. Our continuously changing event area encourages parents and children to join in fun filled activities led by one of our Playmakers.
Be sure to check the build challenge stage for event times!
